South Korea's Kang Dong Jun shows with his label why Seoul is one of the world's most exciting fashion capitals when it comes to menswear. Find offers on innovative shapes in the D.GNAK sale.
From Itaewon to Dongdaemun, the designer has captured the cutting-edge nature of Seoul's thriving sartorial scene with his oversized and experimental pieces. Channel the slick aesthetic of Gangnam style (but no dancing horses, please) with the well-priced trousers in the sale by D.GNAK's go-to colour: black. The slouchy silhouettes are reminiscent of the designs worn in traditional Korean dress. Versions in sweat materials are ideal for wearing with a T-shirt in a loud all-over print while sipping on soju at one of the South Korean capital's bustling BBQ houses. For a stark contrast, team with a neutral-toned tee in a tailored fit from the D.GNAK outlet.
Black and white is a key theme in the sale by D.GNAK, with embellishment often appearing in the form of thin silver rings. This injects the collection with a tough edge -and you'll have enough money left over for a motorbike trip down to the beaches of Busan. When the weather's colder than the minus-degree temps on Korea's ski slopes in December, choose a longline cover-up from the D.GNAK edit to layer in style with cosy knitwear. Hanging ties add a streetwise flourish to the pieces in the collection. Go slimline with narrow trousers tucked into an understated pair of suede desert boots for a look that's (way) cooler than K-pop.